Annual Guide and 5-Star Ranking Recognize the IT Channel's
Most Valuable Vendor Partner Programs
SUNNYVALE, Calif. - April 16, 2012 - NetApp (NASDAQ: NTAP)
today announced it was awarded a 5-Star Partner rating in
CRN's 2012 Partner Programs Guide. The 2012 CRN
Partner Programs Guide and CRN 5-Star rating provide the
definitive listing of manufacturers and software publishers
that service solution providers or provide products to the
IT Channel. CRN's Partner Programs Guide
recognizes those vendors who have innovative channel
programs and derive a portion of their sales through the
indirect IT Channel.
NetApp's strategy to leverage diverse pathways for growth
has played an important role in furthering the company's
growth and success in the enterprise and midsize business
segments. The company is known for its industry-leading
channel program initiatives. It has continued to build on
its award-winning program with new investments in
infrastructure and enablement tools to make it easier for
partners to do business with NetApp and to help them grow
their business faster.
Additions to the program this year include new programs to
help partners transform their business to take advantage of
the cloud services opportunity.
The NetApp Partner Program for Service Providers,
the first of its kind in the storage industry, brings
together NetApp and service providers to deliver IT as a
service to address customers' needs. The company
supports partners through the process of designing,
deploying, selling and supporting IT-as-a-service solutions
with NetApp® expertise, tools, specializations and program
benefits. NetApp also has begun providing a variety of
training workshops to help educate service providers and
VARs on the ways that they can adapt their business to
cloud computing opportunities.
NetApp and its leadership team have earned several
prestigious honors from CRN this year.
Four NetApp executives were named to CRN's Channel
Chiefs list, recognized for helping NetApp's partners
navigate new business models and rapid technology shifts.
NetApp was named to CRN's "
Data Center 100" list earlier this year, recognizing
the company as a key player in the data center community.
NetApp was named the overall winner in the Enterprise
Network Storage category in CRN's 2011 Channel
"The companies listed in CRN's 2012 Partner
Programs Guide represent a comprehensive list of the best
channel programs in the market today," said Kelley Damore,
VP and Editorial Director for UBM Channel's CRN.
"The 5-star award is reserved for vendors that understand
that a successful partnership does not rely solely on the
technology. By offering their partners tools, education and
regular updates, vendors on this list go above and beyond
traditional support to ensure a mutually beneficial
"It's an honor to be named as one of CRN's 5-Star
Partner Programs," said Julie Parrish, senior vice
president of Global Partner Sales, NetApp. "NetApp's
commitment to our partners' success is core to NetApp's
overall growth strategy, and we see this recognition as
validation that our programs are meeting the needs of our
The 2012 Partner Programs Guide and 5-Star Partners listing
will be featured on CRN.com and in the March 2012 issue of
In building the list, UBM Channel Research developed a
methodology in which vendors are assessed on information
provided in their completed applications. The objective
criteria take into account each vendor's investments in
program offerings, partner profitability, partner training,
education and support, marketing programs and resources,
sales support and communication.
NetApp creates innovative storage and data management
solutions that deliver outstanding cost efficiency and
accelerate business breakthroughs. Our commitment to living
our core values and consistently being recognized as a
great place to work around the world are fundamental to our
long-term growth and success, as well as the success of our
pathway partners and customers. Discover our passion for
helping companies around the world go further, faster at www.netapp.com.
About UBM Channel (www.ubmchannel.com)
UBM Channel is the premier provider of IT channel-focused
events, media, research, consulting, and sales and
marketing services. With over 30 years of experience and
engagement, UBM Channel has the unmatched channel expertise
to execute integrated solutions for technology executives
managing partner recruitment, enablement and go-to-market
strategy in order to accelerate technology sales. UBM
Channel is a UBM company. To learn more about UBM Channel,
visit us at www.ubmchannel.com.
UBM plc (www.ubm.com)
UBM plc is a leading global business media company. We
inform markets and bring the world's buyers and sellers
together at events, online, in print and provide them with
the information they need to do business successfully. We
focus on serving professional commercial communities, from
doctors to game developers, from journalists to jewelry
traders, from farmers to pharmacists around the world. Our
6,000 staff in more than 30 countries is organized into
specialist teams that serve these communities, helping them
to do business and their markets to work effectively and
efficiently. For more information, go to www.ubm.com
NetApp, the NetApp logo, and Go further, faster are
trademarks or registered trademarks of NetApp, Inc. in the
United States and/or other countries. All other brands or
products are trademarks or registered trademarks of their
respective holders and should be treated as such. The use
of the term "partner" or "partnership" does not imply a
legal partnership between NetApp and any other company.