SAN FRANCISCO, Oct. 2, 2017 /PRNewswire/ -- Oracle OpenWorld -- Oracle today announced new artificial intelligence-based apps for finance, human resources, supply chain, manufacturing, commerce, customer service, marketing, and sales professionals. The new Oracle Adaptive Intelligent Apps are built into the existing Oracle Cloud Applications to deliver the industry's most powerful AI-based modern business applications.

"The new Adaptive Intelligent Apps enable business users from across the organizations to quickly and easily take advantage of the latest advancements in artificial intelligence," said Steve Miranda, executive vice president of applications development, Oracle. "To make this possible we have eliminated the need for more integrations and embedded AI capabilities across Oracle Cloud Applications. The new AI capabilities combine first- and third-party data with advanced machine learning and sophisticated decision science to deliver the industry's most powerful AI-based modern business applications."

The new Oracle Adaptive Intelligent Apps deliver immediate impact within Oracle Enterprise Resource Planning Cloud, Oracle Human Capital Management Cloud, Oracle Supply Chain Management Cloud, and the Oracle Customer Experience Cloud by providing smart and timely insights to end users. These capabilities make the decision-making process simpler and more efficient for business professionals across the organization.


    --  Finance and Procurement Professionals: New AI-powered capabilities help
        streamline financial processes and technology requirements, reduce
        costs, modernize operations, and enhance collaboration. By analyzing
        historical trends and business risk data, finance and procurement
        professionals can derive suggested discount rates on invoices, optimize
        cash flow, and create the optimal balance between buyers and suppliers.
        They are able to enrich supplier profiles and provide optimized payment
        terms in real time. Using AI also gives them the ability to optimize
        working capital using the best supplier terms and discounts, and to
        build trusted relationships that drive better engagement with suppliers.
    --  Human Resources Professionals: New AI-powered capabilities help improve
        talent management, provide complete workforce insights, and increase
        operational efficiency. By applying natural language search and deep
        learning technologies to resumes and job postings, HR professionals are
        able to find and source the best candidates. They also can determine the
        likelihood of success and longevity by using insights from previous
        recruitment engagements and current job indicators, such as sales
        achievement or performance ratings.
    --  Supply Chain Professionals: New AI-powered capabilities enable
        organizations to rethink traditional supply chain systems to make them
        dynamic, efficient, intelligent, and autonomous. The capabilities in
        Oracle's Supply Chain IoT applications allow supply chain professionals
        to manage and leverage insights from big data sources, such as connected
        equipment. The applications use predictive analytics and machine
        learning techniques to detect and analyze key signals in device data,
        and then to act on these insights through their associated business
        functions and connected processes. Whether this is predicting and
        preventing machine failure before it happens, auto-discovering optimal
        ways to segment planning data, or auto-tuning planning engines,
        AI-powered capabilities can transform the way supply chain professionals
        lead and manage the supply chain.
    --  Manufacturing Professionals: New AI-powered capabilities enable
        organizations to meet production goals by enhancing the management of
        discrete and process manufacturing operations. The new capabilities
        drive factory and shop floor improvements by demonstrating how incident
        detection, root cause analysis, and smart resolution are performed
        within minutes in a connected factory.
    --  Commerce Professionals: New AI-powered capabilities enable commerce
        professionals to improve productivity and business results by operating
        across multiple sites and channels that blend commerce, marketing, and
        chatbot capabilities. Natural language and deep learning capabilities
        provide unique features, such as dynamic tags and category pages that
        personalize search suggestions and blend search results with real-time
        offers to enable friction-free search. In addition, machine-learning
        capabilities deliver the best product, promotion, and content
        recommendations.
    --  Customer Service Professionals: New AI-powered capabilities empower
        customer service professionals to streamline processes and enhance the
        customer experience by utilizing consumer data and relevant news alerts.
        In addition to optimizing process around frequently asked questions, the
        new AI capabilities help reduce the time between request and resolution
        across thousands of potential questions and associated answers by
        leveraging deep learning technologies. This streamlines processes for
        customer service representatives who handle service requests by
        providing automated responses based on previous learnings.
    --  Marketing Professionals: New AI-powered capabilities empower marketers
        with the insights needed to better understand their target audiences and
        optimize offers by utilizing consumer and business data. By looking
        across different marketing campaigns to gauge individual, group and
        program response rates, the new capabilities enable marketers to
        identify how audiences are interacting with content and the optimal
        pathways for future communication. This enables marketers to optimize
        campaign execution and results.
    --  Sales Professionals: New AI-powered capabilities utilize business data
        to empower sales professionals with accurate next-step recommendations
        to close deals and optimize sales offers. The new capabilities also
        prompt them with smart call points by pulling data from live news and
        event feeds to surface and prioritize key insights. These powerful
        insights empower sales teams with up-to-the-minute information about
        accounts so they are always prepared before making contact.

Adaptive Intelligent Apps are powered by insights from the Oracle Data Cloud, which is the largest third-party data marketplace in the world with a collection of more than 5 billion global consumer and business IDs and more than 7.5 trillion data points collected monthly. By applying advanced data science and machine learning to Oracle's web-scale data and an organization's own data, the new Adaptive Intelligent Apps can react, learn, and adapt in real time based on historical and dynamic customer data.

"The market opportunity for artificial intelligence and AI-enabled applications is substantial," says David Schubmehl, research director, Cognitive/Artificial Intelligence Systems at IDC. "We expect this to be a rapidly expanding area for both enterprise and commercial development as organizations race to embed predictive and prescriptive capabilities into their applications portfolio to deliver smarter software solutions to customers. The success of these solutions greatly depends on the quality and quantity of the ingested data which determines the resulting recommendation, action, or output delivered. Vendors with a strong foundation of first and third-party data to fuel the machine learning have a clear and distinct advantage in the market providing strong targeted AI-enabled solutions for their customers."

About Oracle
The Oracle Cloud offers complete SaaS application suites for ERP, HCM and CX, plus best-in-class database Platform as a Service (PaaS) and Infrastructure as a Service (IaaS) from data centers throughout the Americas, Europe and Asia. For more information about Oracle (NYSE:ORCL), please visit us at oracle.com.

About Oracle OpenWorld
Oracle OpenWorld, the industry's most important business and technology conference for the past 20 years, hosts tens of thousands of in-person attendees as well as millions online. Dedicated to helping businesses leverage Cloud for their innovation and growth, the conference delivers deep insight into industry trends and breakthroughs driven by technology. Designed for attendees who want to connect, learn, explore and be inspired, Oracle OpenWorld offers more than 2,500 educational sessions led by more than 2,000 customers and partners sharing their experiences, first hand. With hundreds of demos and hands-on labs, plus exhibitions from more than 400 partners and customers from around the world, Oracle OpenWorld has become a showcase for leading cloud technologies, from Cloud Applications to Cloud Platform and Infrastructure. For more information; to register; or to watch Oracle OpenWorld keynotes, sessions, and more, visit www.oracle.com/openworld. Join the Oracle OpenWorld discussion on Twitter.

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Safe Harbor Disclaimer
The preceding is intended to outline our general product direction. It is intended for information purposes only, and may not be incorporated into any contract. It is not a commitment to deliver any material, code, or functionality, and should not be relied upon in making purchasing decisions. The development, release, and timing of any features or functionality described for Oracle's products remains at the sole discretion of Oracle Corporation.

Statements in this article relating to Oracle's future plans, expectations, beliefs, and intentions are "forward-looking statements" and are subject to material risks and uncertainties. Such statements are based on Oracle's current expectations and assumptions, some of which are beyond Oracle's control. All information in this article is current as of October 2, 2017 and Oracle undertakes no duty to update any statement in light of new information or future events.

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SOURCE Oracle