(Translation)
March 30, 2012
Dear Sirs,
Name of Company: SEGA SAMMY HOLDINGS INC.
Name of
Representative:
Hajime Satomi,
Chairman of the Board and
Chief Executive Officer
(Code No. 6460, Tokyo Stock Exchange 1st Section) Further
Inquiry: Koichiro Ueda,
General Manager of Group
Executive Office and Group
Communications Office
(TEL: 03-6215-9955)
Concerning Structural Reform of Consumer Business at SEGA CORPORATIONNotice is hereby given that at the meeting of the Board of Directors held on March 30, 2012,
SEGA SAMMY HOLDINGS INC. has determined the implementation of
structural reform of
SEGA CORPORATION's Consumer Business as described below:
Description
1. Reason
The Consumer Business centered on SEGA CORPORATION is
expected to post operating loss in the year ending March
2012, due to the challenging economic climate and significant
changes in the home video game software market environment in
the U.S. and Europe.
Given this circumstance, the companies determined that in
order to actualize earnings recovery of the Consumer Business
in the following period and after and return to a growth
path, it is essential
to streamline organizations in the field of home video game
software in the U.S. and European markets, while shifting to
a structure that corresponds to change in environment,
including strengthening development in the field of digital
content.
2. Descriptions of measures
(1) streamline organizations
We will streamline organization in the U.S. and Europe home
video game software. This will create a smaller company
positioned for sustained profitability.
(2) Reduction of number of titles
We conducted detailed reviews of earnings projections for
titles targeted toward the U.S. and European markets and
decided to narrow down sales titles from the following period
and after to strong IPs, such as "Sonic the Hedgehog,",
"Football Manager", "Total War" and "Aliens" which are
expected to continue posting solid earnings. In accordance
with this, we are canceling the development of some game
software titles.
(3) Booking impairment loss on work in process assets
We will book impairment loss on work in process assets
concerning some titles after reevaluating the profitability
of work in process concerning game software which are going
to be sold in the U.S. and European markets from the end of
the current fiscal period to the following fiscal period.
(4) Processing of inventory
In accordance with the streamlining of organization in the
U.S. and Europe markets, we will estimate allowance for
expenses among game software inventories, including inventory
on the market that is currently circulating.
3. Outline of SEGA CORPORATION
Trade name | SEGA CORPORATION |
Location | 1-2-12 Haneda, Ohta-ku, Tokyo, Japan |
Representative | Okitane Usui (President, Representative Director and COO) |
Content of business | Development, production, and sales of amusement machines; development and operation of amusement centers; development and sales of game software |
Capital | 60 billion yen (as of December 31, 2011) |
4. Future outlook
In the year ending March 2012, we are planning to record 7.1
billion yen in extraordinary loss as expenses in accordance
with the structural reform, which the cost is believed to be
4.9 billion yen.
Please refer to "Notice of Extraordinary Loss and Adjustment
to the Forecast of Operating Results" announced on the same
day as its forecast for the full-year consolidated operating
results for the year ending March 2012.
We expect operating expenses for the Consumer Business in the
following period to decrease due to our latest efforts.
*The above figures and forecasts of operating results are based on information available to management as of the date hereof. In the future, actual results may differ from the projected figures due to various factors.
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distributed by | This press release was issued by Sega Sammy Holdings Inc. and was initially posted at http://www.segasammy.co.jp/english/pdf/release/20120330sega_kaikaku_e_final.pdf . It was distributed, unedited and unaltered, by noodls on 2012-03-30 09:52:45 AM. The issuer is solely responsible for the accuracy of the information contained therein. |