Translation

Dear Sirs and Madams,

September 5, 2016

Name of Company:

Shiseido Company, Limited

Name of Representative:

Masahiko Uotani President and CEO (Representative Director)

(Code No. 4911; The First Section of the Tokyo Stock Exchange)

Contact:

Tetsuaki Shiraiwa Department Director

Investor Relations Department Corporate Communication Division (Tel: +81 3 3572 5111)

Notice of Administrative Change and Change in the Responsibilities of Corporate Officer

Shiseido Company, Limited hereby announces that it will implement partial organizational reform and change in the responsibilities of Corporate Officer as detailed below effective October 1, 2016.

  1. Partial Organizational Reform

    The company newly establishes Regional Business Steering Department in the Global Professional Business, aiming to enhance business promotion in each region.

  2. Change in the Responsibilities of Corporate Officer

Name

New Title

Current Title

Katharina Höhne

Corporate Officer Senior Vice President,

Global Professional Business Department Director, Regional Business Steering Department

Corporate Officer Senior Vice President,

Global Professional Business

- End of News Release -

Shiseido Co. Ltd. published this content on 05 September 2016 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 05 September 2016 04:20:01 UTC.

Original documenthttp://www.shiseidogroup.com/ir/pdf/ir20160905_262.pdf

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