(Translation)

Dear Sirs and Madams,

August 9, 2017

Name of Company:

Shiseido Company, Limited

Name of Representative:

Masahiko Uotani President and CEO (Representative Director)

(Code No. 4911; The First Section of the Tokyo Stock Exchange)

Contact:

Tetsuaki Shiraiwa Department Director

Investor Relations Department (Tel: +81 3 3572 5111)

Notice of Dividend of Surplus (Interim) and Revision to Year-End Dividend Forecast (Dividend Increase)

Shiseido Company, Limited ("the Company") hereby announces that it has resolved at the Board of Directors Meeting held today to distribute dividends of surplus (interim) with the record date of June 30, 2017, and to revise the year-end dividend forecast for the fiscal year ending December 31, 2017, announced on February 9, 2017, as follows.

  1. Interim Dividends for the Fiscal Year Ending December 31, 2017

    Resolution

    Most recent dividend forecast

    (announced on February 9, 2017)

    Results for previous period

    (ended December 31,

    2016)

    Record date

    June 30, 2017

    June 30, 2017

    June 30, 2016

    Dividend per share

    12.50 yen

    10.00 yen

    10.00 yen

    Total dividend amount

    4,993 million yen

    -

    3,992 million yen

    Effective date

    September 5, 2017

    -

    September 2, 2016

    Source of dividend

    Retained earnings

    -

    Retained earnings

  2. Revised Year-End Dividend Forecast for the Fiscal Year Ending December 31, 2017

    Annual dividends per share (yen)

    End of first half

    Year-end

    Full year

    Previous forecast (announced on February 9, 2017)

    10.00

    10.00

    20.00

    Revised forecast

    12.50

    25.00

    Results for the current period

    12.50

    Results for the previous period (ended December 31, 2016)

    10.00

    10.00

    20.00

  3. Reasons for Revision

The Company's shareholder return policy targets total returns, comprising direct returns to shareholders through dividends and medium-to-long-term share price gains, and aims at medium-term consolidated dividend payout ratio of 40 percent.

In light of the Company's results for the first half and the upward revision to its consolidated forecast for the full fiscal year announced today, the Company has decided to increase its interim dividend to 12.50 yen per share, up 2.50 yen from the previous forecast of 10.00 yen. The Company has also decided to increase its year-end dividend forecast to 12.50 yen, up 2.50 yen. As a result, the Company plans to pay a full-year dividend of 25.00 yen per share, up 5.00 yen.

- End of News Release -

Shiseido Co. Ltd. published this content on 09 August 2017 and is solely responsible for the information contained herein.
Distributed by Public, unedited and unaltered, on 09 August 2017 06:21:15 UTC.

Original documenthttp://www.shiseidogroup.com/ir/pdf/ir20170809_390.pdf

Public permalinkhttp://www.publicnow.com/view/90C69E5F08C6571CAE939ACFA3228BCB6999AD32