Sobha Developers : unveils Arena - encouraging you to step outside your carpet area

Press Release

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Sobha unveils Arena - encouraging you to step outside your carpet area

Bangalore, Tuesday, 19th August, 2014: Sobha Arena, an exclusive luxury residential project being developed by Sobha on Kanakapura Road (South Bangalore), promises to inspire its residents to lead a healthy lifestyle by exploring the numerous indoor and outdoor sporting facilities. Spread across 10.76 acres, the project provides ample reasons for each of its residents to step out of their homes and lead an active lifestyle. It is a first-of-its-kind project in the vicinity of the area which will be built on active living and sports as a theme.

Today, health is a major cause of concern for the working population of the city, mainly due to the sedentary lifestyle that they are accustomed to. Although there are few professional sporting facilities and a hand-full of swimming pools in the city, they are few and far between. Sobha Arena will address the issue amicably to its residents. It is a conglomeration of the best sporting facilities in a single complex that promises to kick-start the day with a host of fitness related activities. A 50 metre Olympic size

3-lane swimming pool along with a separate 25 metre swimming pool for kids will be a delight for those who live to begin their day on an active note. The project will have a world-class skating park and a racing bay built especially for kids. Another unique aspect of this project is that it pays special attention to the pet lovers. The property will include a first-of-its-kind exclusive Pet Park - an ingenious facility for the animal lovers. The project will also include a multisport playground, a massive lake-facing open amphitheatre and many other outdoor sporting facilities.

The strategic location of Sobha Arena makes it the most talked about project. Because of its close proximity to various IT parks, corporate houses, some of the best schools, healthcare centres and entertainment sources, it is one of the most viable investment option. The connectivity via NICE road to Electronic City and its proximity to the upcoming Vajrahalli metro station is an added advantage for the commuters.

Commenting on the launch of the project, Mr. J.C. Sharma, Vice Chairman and Managing Director, Sobha Ltd., said, "Today South Bangalore has emerged as one of the most sought after localities in Bangalore when it comes to high-end homes. In the last 4 years, we have seen an appreciation in the property prices by about 63%. In fact, Southern Bangalore has witnessed peripheral growth leading to an increase in the demand for homes in this part of Bangalore. Understanding the importance of the

area and real estate potential of South Bangalore, we have come up with our iconic project Sobha Arena on Kanakapura Road to meet the growing demand of luxury homes in Bangalore. Sobha Arena not only offers world class luxury homes equipped with the best of amenities, but also encourages the society to lead a more healthy and active lifestyle, something that is amiss in our fast-paced busy lives today."

"Sobha has always been the preferred real estate brand for individuals who believe in investments that are designed to last a lifetime. Some of our ongoing projects - Sobha Dewflower, Sobha City and Sobha Forest View, which is also located on Kanakapura Road, have shown over 50% increase in value over the last 3-4 years. With every project that we launch, we also try to understand the concerns of our customers and provide a solution to the same. Sobha Arena is our answer to the health issues worrying the young and the aged alike," added Mr. Sharma.

The project comprises of 657 units, in a combination of 2BHK and 3BHK apartments with basement parking and plenty of open spaces coupled with two entrances and exits. The apartment sizes vary from

119.84 sq.m. to 122.81 sq.m. (1290sq.ft. - 1322 sq.ft.) for 2BHK and from 147.25 sq.m. to 157.47 sq.m.

(1585 sq.ft. - 1695 sq.ft.) for 3BHK configurations.

One of the other unique features of the project is its generous landscaping along with a picturesque lake promenade. The property also has some special features incorporated such as a drop-off zone, a do-it- yourself area and an outdoor Jacuzzi. It will also house a multi-purpose sports hall & community centre and a designer poolside party space. As is the case with every Sobha project, it has a sewage treatment plant, a water treatment plant and an organic waste converter. In addition to these, it has indoor sport facilities in its plush clubhouse like a pool table, a foosball table, a start-of-the-art gymnasium. It also has provision for adventure cycling, camping and many more options that facilitate the residents to explore a life beyond the carpet area.

About Sobha Ltd. (formerly Sobha Developers Ltd.):

Mr. Ravi Menon - Chairman, Sobha Ltd. Winner of the Prestigious "Builder of the Year" Award

EY Entrepreneur of the Year - Energy, Real estate & Infrastructure by CNBC Awaaz

Sobha Limited is one of India's leading real estate companies best known for its commitment to quality, timely delivery of projects and emphasis on customer satisfaction Founded in 1995, the Rs. 23 Billion company, is one of the fastest growing and foremost backward integrated real estate players in the country. It means the Company has all the key competencies and in-house resources to deliver a project from its conceptualisation to completion. Sobha is primarily focused on residential and contractual projects. The Company's residential projects include presidential apartments, villas, row houses, luxury, super luxury & moderately priced apartments and plotted development. Sobha's superior execution