Profile
Bei Chun Gu served as the Chief Executive Officer & Director at Mecox Lane Ltd.
from 2010 to 2014.
Prior to that, he worked as the Marketing Director at Shanghai Bertelsmann Culture Industry Co. Ltd.
from 1995 to 2001.
Gu received his undergraduate degree from Shanghai University in 1990.
Former positions of Bei Chun Gu
| Companies | Position | End |
|---|---|---|
| MECOX LANE LTD | Chief Executive Officer | 2014-05-20 |
| Shanghai Bertelsmann Culture Industry Co. Ltd. | Sales & Marketing | 2000-12-31 |
Training of Bei Chun Gu
| Shanghai University | Undergraduate Degree |
Experiences
Positions held
Connections
1st degree connections
1st degree companies
Male
Female
Members of the board
Executives
Linked companies
| Private companies | 2 |
|---|---|
Mecox Lane Ltd.
 Mecox Lane Ltd. Internet Software/ServicesTechnology Services Mecox Lane Ltd. operates as a multi-channel retailer of apparel and accessories in China. The company offers wide selection of affordable fashion products through Internet platforms including the M18.com website and other independent e-commerce websites. It also offers products through physical store network and call centers. The company offers products include apparel and accessories, home products, beauty and healthcare products and other items under its own proprietary brands, and select domestic and international third-party brands. It operates through four segments: Internet platform, Call center, Franchised stores and Directly operated stores. Mecox Lane was founded in 1996 and is headquartered in Shanghai, China. | Technology Services |
| Shanghai Bertelsmann Culture Industry Co. Ltd. |
- Stock Market
- Insiders
- Bei Chun Gu
