Brad Fay

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Consumer Services

Profile

Brad Fay is the founder of Keller Fay Group LLC, which was founded in 2005.
He was the Chief Operating Officer from 2005 to 2016.
Mr. Fay's former jobs include being the Chairman of Word of Mouth Marketing Association from 2013 to 2015, Managing Director of GfK US Holdings, Inc. from 2001 to 2005, and Managing Director of Roper Starch Worldwide, Inc. from 1988 to 2001.
He was also the President of Market Research Council, Inc. Mr. Fay was the Chief Commercial Officer of Engagement Labs, Inc. from 2015 to 2019.
Mr. Fay received his undergraduate degree from Colby College in 1987 and his graduate degree from the University of Connecticut in 1988.

Former positions of Brad Fay

Companies	Position	End
ENGAGEMENT LABS	Corporate Officer/Principal	2018-12-31
Keller Fay Group LLC Keller Fay Group LLC Miscellaneous Commercial ServicesCommercial Services Part of DGTL Holdings, Inc., Keller Fay Group LLC is a company that provides market research and consulting services. The company is based in New Brunswick, NJ. The company was founded by Brad Fay, Edward Keller. Edward Keller has been the CEO since incorporation. Keller Fay Group was acquired by Engagement Labs, Inc., part of DGTL Holdings, Inc. from March 04, 2022 on July 24, 2015 for $57.09 million.	Founder	2016-07-31
Word of Mouth Marketing Association Word of Mouth Marketing Association Advertising/Marketing ServicesCommercial Services The Word of Mouth Marketing Association provides word of mouth and social media marketing services. The private company is based in Chicago, IL. The company was founded by Peter Blackshaw, Dave Balter.	Chairman	2015-11-30
GfK US Holdings, Inc. GfK US Holdings, Inc. Miscellaneous Commercial ServicesCommercial Services GfK US Holdings, Inc. was previously engaged in providing market research services in the business areas, custom research, media and healthcare with a focus on the United States, United Kingdom and Italy. The company was established in 1957 and was part of United Business Media since 1989. In 2005, it was acquired and integrated into GfK Group. The company was headquartered in New York, NY.	Chief Executive Officer	2005-06-30
Roper Starch Worldwide, Inc. Roper Starch Worldwide, Inc. Miscellaneous Commercial ServicesCommercial Services Part of Informa Plc, Roper Starch Worldwide, Inc. provides market research and consulting services. The company is based in New York, NY. Roper Starch Worldwide was acquired by UBMG Holdings on September 03, 2001 for $88 million.	Chief Executive Officer	2000-12-31

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Training of Brad Fay

Colby College	Undergraduate Degree
University of Connecticut	Graduate Degree

Experiences
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Connections

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Linked companies

Private companies	7
GfK US Holdings, Inc. GfK US Holdings, Inc. Miscellaneous Commercial ServicesCommercial Services GfK US Holdings, Inc. was previously engaged in providing market research services in the business areas, custom research, media and healthcare with a focus on the United States, United Kingdom and Italy. The company was established in 1957 and was part of United Business Media since 1989. In 2005, it was acquired and integrated into GfK Group. The company was headquartered in New York, NY.	Commercial Services
Roper Starch Worldwide, Inc. Roper Starch Worldwide, Inc. Miscellaneous Commercial ServicesCommercial Services Part of Informa Plc, Roper Starch Worldwide, Inc. provides market research and consulting services. The company is based in New York, NY. Roper Starch Worldwide was acquired by UBMG Holdings on September 03, 2001 for $88 million.	Commercial Services
Market Research Council, Inc. Market Research Council, Inc. Miscellaneous Commercial ServicesCommercial Services Market Research Council, Inc. was founded in 1927 and is headquartered in New York, NY.	Commercial Services
Engagement Labs, Inc. Engagement Labs, Inc. Miscellaneous Commercial ServicesCommercial Services Engagement Labs, Inc. is a data and analytics company, which engages in the provision of social intelligence for Fortune 500 brands and companies. The company was founded on November 26, 2007 and is headquartered in Toronto, Canada.	Commercial Services
Word of Mouth Marketing Association Word of Mouth Marketing Association Advertising/Marketing ServicesCommercial Services The Word of Mouth Marketing Association provides word of mouth and social media marketing services. The private company is based in Chicago, IL. The company was founded by Peter Blackshaw, Dave Balter.	Commercial Services
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Keller Fay Group LLC Keller Fay Group LLC Miscellaneous Commercial ServicesCommercial Services Part of DGTL Holdings, Inc., Keller Fay Group LLC is a company that provides market research and consulting services. The company is based in New Brunswick, NJ. The company was founded by Brad Fay, Edward Keller. Edward Keller has been the CEO since incorporation. Keller Fay Group was acquired by Engagement Labs, Inc., part of DGTL Holdings, Inc. from March 04, 2022 on July 24, 2015 for $57.09 million.	Commercial Services

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