Marin Software Incorporated announced its integration with 360 Security Technology Inc. (Qihoo 360). With this new integration, Marin users can access over 90% of searches in China. Qihoo 360, a key player in the Chinese internet sector with roots in antivirus software, offers a unique and powerful platform for advertisers looking to tap into the vast and dynamic Chinese search market.

Capitalizing on its local presence, Marin Software is further expanding its reach in the Chinese market. This addition to Marin's ecosystem of integrations recognizes the growing importance of Qihoo 360 in the global digital landscape. The integration brings Marin's advanced automation to Qihoo 360 ad campaigns.

The platform's optimization tools and bidding algorithms are designed to deliver the best possible performance, while its Insights module automatically identifies opportunities for improvement and easy implementation.