The board of directors of Almarai has approved the company's strategic plan for the five years ending December 2028, during its meeting on March 18, 2024. The plan aims to enhance continuous growth, maximize sales, and improve financial performance across multiple segments. The strategic plan focuses on several strategic enablers to support its implementation, such as supply chain capabilities, brand strength, innovation and development, sustainability, operational efficiency, technology, as well as human capital capabilities.

The strategic plan includes an investment program exceeding 18 billion Saudi riyals, allocated to multiple strategic pillars and capabilities, some of which have begun to be implemented. Nearly 7 billion riyals will be dedicated to poultry expansion, 5 billion riyals to strengthening existing core product categories (Dairy, Juice, and Bakery), 1 billion riyals to entering promising new food segments, and 4 billion riyals to developing supply chain and sales capabilities to support local and regional expansion plans. Finally, 1 billion riyals will support and accelerate technology development, reflecting the company's commitment to invest in innovation.

The strategic plan will be financed from the company's operational cash flows over the next five-year period. The board of directors is confident that the ambitious goals will be met, given the well-defined strategies and dedicated action plans to reinforce strategic pillars, and is committed to activating all necessary enablers. The strategic plan, which is consistent with the Kingdom?s Vision 2030, as well as the investment program behind it, confirms the belief of Almarai?s Board of Directors that investment in the food industry contributes to achieving food security in the Kingdom and the region while adding value to shareholders.