American Cannabis Company, Inc. announced effective December 31, 2021, Terry Buffalo resigned as chief executive officer of the company. On December 31, 2021, the company appointed Ellis Smith as chief executive officer. There was no arrangement or understanding between Mr. Smith and any other person(s) pursuant to which Mr. Smith was selected as an officer.

From March, 2013 to the present; Ellis Smith, a co-founder of the Company, served as its Chief Development Officer, President, Director and Chairman of the Board.