AMMO, Inc. announced the official launch of new tools to enhance the customer experience at GunBroker.com that incorporates a new multi-item cart and single payment portal. The multi-item cart allows customers to purchase multiple items from different sellers, with a single checkout and payment. Previously, buying more than one item required a corresponding number of checkouts for each purchase.

Firearms and accessories, such as holsters, magazines, ammunition, etc., will all be incorporated into the new system that will require users only enter their federal firearms license (FFL), payment and shipping information one time. Any coupon or discounts offered by sellers, applied once, will automatically be applied to all eligible items. The cart will display orders requiring payment from auctions that customers have won along with immediate purchase items the user added to the cart. All these items can be checked out and paid for together.

In addition, the checkout process has been streamlined, requiring single entry shipping information. Customers will select a FFL holder for restricted items and a shipping address for non-restricted items as the system automatically completes that transaction with the seller.