Boyaa Interactive International Limited provided earnings guidance for the six months ended June 30, 2015. For the period, the expected that the profit attributable to the equity holders of the company for the six months ended June 30, 2015 would decrease considerably as compared to that for the six months ended June 30, 2014, which is mainly because, among other things, revenue generated from web-based games decreased due to the industry trend of a gradual transfer of web-based games to mobile terminals; and relevant costs and expenses increased relatively significantly due to the Company making early and increased investments in strategic markets in 2015.