QUARTER 1, 2022 PERFORMANCE
10th June 2022
Agenda
1 Q1 Performance Review
2 Other Business Updates
Agenda
1 Q1 Performance Review
2 Other Business Updates
Q1 '22 Business Performance - Highlights
57.7ppt
+0.5ppt vs FY '21
-7% | -7% |
vs. Q1 '21 | vs. Q1 '21 |
-0.5ppt
vs. Q1 '21
Illegal | Legal Domestic | Total | Share of |
Incidence | Volume | Volume | Market |
Industry | BAT |
Volume Downside driven by Consumption Impact
Source: Illegal Cigarettes Study, CMTM Big 3 industry, exchange, IPSOS Retail Audit Malaysia
Q1 '22 Business Performance - Illicit vs Legal
Illicit Incidence | Monthly Legal Industry Volume (bns) |
63.8 | 0.55 | 0.56 |
0.53 |
57.2 57.7
2020 | 2021 | Q1'22 | 2020 | 2021 | Q1 '22 |
Source: Nielsen Illegal Cigarettes Study | Source: CMTM Industry Exchange |
Rebound of Illicit Share | Omicron Outbreak leads to Lower Consumption
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British American Tobacco (M) Bhd published this content on 19 July 2022 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 19 July 2022 09:13:00 UTC.