Party City Holdco Inc. acquired Festival SA from César SA for $5 million.

C'sar specializes in the design, manufacturing and marketing of party items. The group's activity is organized essentially around four product families: - costumes; - novelties: streamers, garlands, etc.; - accessories: masks, swords, magic wands, jewellery, etc.; - other: toys, balls, satchels, backpacks, tents and non-woven fabric structures, etc. The products are marketed through generalist superstores, specialized superstores, retailers, department stores and via mail-order sales.