DEINOVE announced the official launch of Luminity, its second proprietary cosmetic active ingredient. A concentrate of neurosporene, an extremely rare carotenoid, Luminity is altogether an outstanding antioxidant, a cell energizer and a radiance booster. In particular, it protects against the harmful effects of blue light. Combining protective, modulating and stimulating properties, each with outstanding efficacy levels, Luminity®’s value proposition is to maximize the natural beneficial effects of light, while protecting the skin from its harmful effects. Light radiation, a major issue for the health and beauty of the skin. Light is essential to life, and its crucial role in health is widely recognized. Light exposure has a positive effect on energy levels and mood, allows the synthesis of vitamin D, regulates biological cycles and improves cognitive functions.