The "B to B" media group reaches a strategic entry point and with this acquires a considerable growth potential.

The firm that publishes financial magazines saw its sales increase in North America and United Kingdom in 2013. Better sales volumes are expected on coming years and sharp falls are awaited in debts. Yields furnished by Euromoney remain at attractive levels, 2.17% for 2014 and 2.32% for 2015. Most of the analysts crowd agree that the company could give more in future than at present days.

The area of the GBp 1070 support should enable the stock to draw a new bullish trend, the long term support in this area confirming its relevance. Technically, above these levels, 4-traders analysts are optimistic and count on a return toward the short resistance in a first stage and possibly toward the GBp 1200 pivot point. The 50 and 100-day moving averages remain solid holders of the bullish run and might keep prices over the GBp 1070 level.

Investors could therefore open long positions in Euromoney mainly motivated by encouraging prospects and the supportive technical scenario. They could enter at prices close to the GBp 1070 level and look for GBp 1138, then the GBp 1200 could be considered. In case of a breakdown of the GBp 1070, especially under GBp 1028 weekly support, investors should close all their lines.