Frelii Inc. Announces Appointment of Leslie M. Norris to its Board of Directors
December 20, 2018 at 06:00 am EST
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Frelii Inc. announced the appointment of Leslie M. Norris to its Board of Directors, effective December 12, 2018. Leslie Norris brings nearly 40 years of experience as business strategist and brand expert to the Frelii Board. She is currently the Founder and CEO of Springboard5 Marketing. She is also Founder and CEO of ARCexperts. In addition, she serves as an independent consultant and advisor to tech and life science companies, providing insight for business planning, executive leadership, operational efficiency, strategic planning and global emergence. Norris has been an angel investor for 25 years and has worked with investment groups in the US and Europe.
Frelii, Inc. provides Web-based nutrition and fitness programs based on usersâ genetic data. The Company provides users personalized, deoxyribonucleic acid (DNA)-based diet and nutrition plans and identifies usersâ health risks. Users can upload their raw genetic data by logging into their 23andMe profile and the Companyâs site uploads that data for use by its artificial intelligence (AI)-based algorithm. Its products include KDIR, EZV-200, BLDB Tonic, Keotone-CoCoa and CTV. The Company provides tools, which includes personalized cookbook, meal planning, shopping lists, supplement packages and video workouts. It provides Navii, which is computer learning-based algorithm generates insight about individual genetic health risks, and assists health providers to identify and treat various health concerns. Its wellness plans feature nutrition and fitness plans, supplement recommendations, downloadable menus, recipes, and shopping lists, and virtual personal training.
FRÉLII, INC. 
