Integrity Applications, Inc. announced that Yair Briman has joined the Company as a Senior Executive Advisor. From 2006 through 2019, Mr. Briman served in various senior executive roles at Philips Healthcare, including as Vice President & General Manager, Global Imaging Clinical Applications and most recently as CEO of Philips’ Healthcare Informatics division. In this role he oversaw global informatics operations including HIS (healthcare information systems), EMR (electronic medical records), PACS (picture archiving and communication systems), Advance Visualization, Oncology Informatics, and Cardiology Informatics. During his tenure at Philips, Yair was responsible for sales, marketing and distribution, oversaw the completion and integration of numerous acquisitions, managed global supply chains, and managed over 3,000 employees worldwide. In 2013, Yair Co-founded and served as a board member of Sanara Ventures, a healthcare focused start-up incubator backed by Philips and Teva Pharmaceuticals, where he oversaw investments and supported the creation of 13 healthcare startups. Previously, Mr. Briman served as Vice President of R&D at Gigaspaces and as global manager of software development for Intel.