GOLD ROCK HOLDINGS, INC. Gold Rock Holdings, Inc. (the ?Company?) previously announced on December 12, 2023, that it formed a corporation by the name of Loot8, Inc. as its operating subsidiary. Loot8, Inc. currently is in the beta testing phase of its business and has no revenue. However, it has developed a Web3 content management system (CMS) pioneering the ?Relationship Economy?
through SocialFi, and a new monetization model. This model is designed to empower individuals with compelling stories to monetize their relationships beyond traditional influencer models. The new monetization model is made up of three discrete revenue streams. It is planned that the first stream will be a direct-to-consumer (D2C) model where Loot8 will employ Web3 technology to manage memorabilia and fan engagement.
Key initiatives include a partnership with Perpetual Sports for athletes' Name, Image, and Likeness (NIL) rights, and revenue generation through a 10% transaction fee on subscriptions and digital collectible sales. The model also includes a collaboration with LBX Food Robotics for vending machines at universities and other venues, which serve as sales points for digital memorabilia, and the integration of APPIX for real-time notifications on collectible availability. The second revenue stream it anticipate will target the youth market.
Loot8 has partnered with KIPP Charter Schools to introduce customizable AI avatars and companions. This feature is expected to contribute to revenue through a 10% transaction fee on cosmetic items for AI companions?, while maintaining these digital assets on Loot8?s platform. The third stream anticipated will make use of an enterprise model that will leverage Marcus Daley, GRHI?s CEO, background with NeuralMetrics and towards Software as a Service (SaaS) licensing and advertising-driven models.
The Company plans to focus on Annual Contract Value (ACV) and Annual Recurring Revenue (ARR) from corporate clients. This will allow the Company to address enterprise needs in digital product passport regulations in Europe and similar use-cases globally.