Imaginarium SA is a Spain-based company, which primarily provides toys and juvenile products. The Company distributes and sells toys, recreational electronic devices, hygiene and childcare products, decoration and furniture, as well as outdoor products, such as swimming pools, bicycles, garden playhouses and climbing frames. It operates worldwide through a network of own stores and franchises under the brands Imaginarium and ItsImagical in Spain, Portugal, Italy, Ireland, Germany, Russia, Turkey, Israel, Mexico, Colombia, and Hong Kong, among others. Furthermore, the Company controls a range of subsidiaries, such as ItsImagical HK Ltd, Imag Operations GmbH, Imagijodos Lda, Imaginarium Travel Lines SL and Imagination Hellas SA.