lululemon athletica inc. announced that Alison Loehnis, President of Luxury and Fashion at Yoox Net-a-Porter, has been appointed to serve on its Board of Directors, effective immediately. At Yoox Net-a-Porter, a global leader in online luxury and fashion, Loehnis is responsible for Net-a-Porter, Mr. Porter and The Outnet businesses. She has held several leadership roles with expanding responsibility since she joined the company in 2007 and has been instrumental in the conception and launch of major initiatives including TheOutnet.com and MrPorter.com.

Previously, Loehnis held positions within LVMH, Hachette Filipacchi and The Walt Disney Company, after starting her career with Saatchi & Saatchi.