MATTEL, INC. 
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©2024 Mattel, Inc. All Rights Reserved.
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Strategic Roadmap
Grow IP-Driven Toy Business and Expand Entertainment Offering
T O Y S | E N T E R T A I N M E N T |
G R O W | C A P T U R E |
P R O F I T A B L Y | F U L L V A L U E O F I P |
P O R T F O L I O O P E R A T I O N S D E M A N D C R E A T I O N
G R O W
F R A N C H I S E
B R A N D S
A C C E L E RA TE
C O N TE N T, C O N S U ME R P RO D U C TS, D I G I TA L A N D
L I VE E X P E RI E N C E S
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©2024 Mattel, Inc. All Rights Reserved.
Improved Financial Performance
Significant Cash Flow
Financial Flexibility
Create Long-Term
Shareholder Value
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2024 Outlook
Expect to Outpace
the Industry and
Gain Market Share
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©2024 Mattel, Inc. All Rights Reserved.
2024
Guidance
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2024 Guidance
Net Sales Comparable
In Constant Currency vs. Prior Year
Growth in Vehicles
Offset by Dolls
Comparable: Infant, Toddler, and Preschool,
Challenger Categories Collectively
S o u rc e : M a tte l Q 4 2 0 2 3 F in a n c ia l R e s u lts S lid e P re s e n ta tio n a n d T ra n s c rip t 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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©2024 Mattel, Inc. All Rights Reserved.
2024 Guidance
%
~48.5-49.0
Adjusted Gross Margin
Increase vs. Prior Year
Cost Savings
Favorable Fixed Cost
Absorption
S o u rc e : M a tte l F o rm 8 - K file d 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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2024 Guidance
Advertising
Stable as a % of Net Sales
Adjusted SG&A
Stable as a % of Net Sales
S o u rc e : M a tte l Q 4 2 0 2 3 F in a n c ia l R e s u lts S lid e P re s e n ta tio n a n d T ra n s c rip t 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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©2024 Mattel, Inc. All Rights Reserved.
2024 Guidance
$ $
975- 1,025 Million
Adjusted EBITDA
S o u rc e : M a tte l F o rm 8 - K file d 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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2024 Guidance
$ $
1.35- 1.45
Adjusted EPS
Double Digit Growth vs. Prior Year
S o u rc e : M a tte l F o rm 8 - K file d 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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©2024 Mattel, Inc. All Rights Reserved.
2024 Guidance
$
~ 500 Million
Free Cash Flow
S o u rc e : M a tte l F o rm 8 - K file d 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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Beyond 2024
Expect to Grow Sales and
Earnings in 2025
Improving Industry Trends
Innovation in Toys
Expansion of Entertainment and Licensing Partnerships
Cost Savings and Share
Repurchases
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©2024 Mattel, Inc. All Rights Reserved.
Cost Savings Programs
Strong Track Record
Achieving Cost Savings
$1 Billion 2018-2020
Structural Simplification Program
S o u rc e : M a tte l In te rn a l A n a ly s is
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Cost Savings Programs
Optimizing For Growth
Completed in 2023
$343 Million Annualized Savings
S o u rc e : M a tte l Q 4 2 0 2 3 F in a n c ia l R e s u lts S lid e P re s e n ta tio n a n d T ra n s c rip t 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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©2024 Mattel, Inc. All Rights Reserved.
Cost Savings Programs
$
1.3 Billion
Cost Savings Since 2018
S o u rc e : M a tte l In te rn a l A n a ly s is
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Cost Savings Programs
Optimizing for Profitable Growth
New Program 2024-2026
Continuation of Cost Reduction and Performance Enhancements
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©2024 Mattel, Inc. All Rights Reserved.
Cost Savings Programs
Optimizing for Profitable Growth
Leverage Our Scale
Opportunities in Global Supply Chain
Further Improve Productivity, Profitability, and Competitive Position
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Cost Savings Programs
Optimizing For Profitable Growth
Cumulative Savings | ||
$200 | $200 | |
2026 SG&A | ||
2025- | ~30% | |
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~$60 | COGS | |
~70% | ||
2024 | ||
$200 Million
Targeted Savings
$130-$170 Million
Estimated Cash Expenditures
20 2420 26
Target
Allocation
in millions
S o u rc e : M a tte l Q 4 2 0 2 3 F in a n c ia l R e s u lts S lid e P re s e n ta tio n a n d T ra n s c rip t 2 /7 /2 0 2 4 (in c lu d in g N o n - G A A P /K P I G lo s s a ry a n d R e c o n c ilia tio n s )
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©2024 Mattel, Inc. All Rights Reserved.
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Mattel Inc. published this content on 08 March 2024 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 08 March 2024 20:16:06 UTC.
