“Over the past 18 months,
Strengthening Mobivity’s market leadership in connecting brands with game publishers,
- Chief Financial Officer
Will Sanchez - As CFO, Sanchez brings a wealth of experience in finance and accounting leadership roles with public and pre-IPO technology, SaaS and biotech companies. - Vice President of Engineering
Asif Iqbal - Working for some of the most recognizable brands like T-Mobile, Nordstrom, and Walgreens, Iqbal is an innovative engineering leader with 20 years of experience successfully leading large digital transformation and technology strategies across businesses. - Vice President of Product Dan Grigorovici – Serving in leadership roles in product and executive management for a variety of AdTech and
Martech global leaders, Grigorovici brings more than two decades of marketing and data product development. - Senior Director of Brand Strategy
Beatrice Olivas - A results-driven strategist and seasoned AdTech veteran, Olivas brings nearly two decades of experience in the digital media industry having led strategy and sales for one of the largest mobile ad platforms in the U.S. market. - Senior Director of Restaurant Strategy
Rob Crews – Holding senior leadership positions in restaurant marketing for household names like Wendy’s, Arby’s,LongHorn Steakhouse/The Capital Grille , Crews understands and recognizes industry trends and will play a critical role in helping restaurants increase sales to achieve their marketing objectives through new, innovative marketing opportunities.
The latest executive leadership appointments follow the promotion of
The growth of Connected Rewards and Mobivity’s network of gaming marketers, publishers, and ad networks has expanded its audience nearly 7x since the beginning of the year to now reach over 200 million
About
Mobivity’s cloud-based Connected Rewards™ technology delivers billions of offers and promotions, building large, owned audiences for some of the world’s biggest brands. Through its partnerships with leading game publishers, digital operators, and ad networks,
Media Contacts:
megganm@yapr.com • (301) 371-6995
jeff.michaels@mobivity.com • (480) 674-6600
Investor Relations Contacts:
brett@haydenir.com • (646) 536-7331
Source:
2023 GlobeNewswire, Inc., source