On July 17, 2023, Mobivity Holdings Corp. announced that William T. Sanchez was appointed to serve as the Chief Financial Officer of the Company, effective as of July 17, 2023. Mr. Sanchez, age 52, joins the Company from MariaDB plc, a cloud database company, where he served as the Chief Accounting Officer from June 2022 to July 2023.

From January 2020 to June 2022, Mr. Sanchez served as the Corporate Controller of Applied Molecular Transport Inc., a clinical-stage biopharmaceutical company. From January 2017 to December 2019, Mr. Sanchez served as the Corporate Controller of eGain Corporation, a cloud-based software company. Mr. Sanchez additionally has served as Senior Director of SEC Reporting and Technical Accounting at Tobira Therapeutics Inc., Manager of International Accounting at Electronic Arts Inc., and Supervising Senior Auditor at PricewaterhouseCoopers LLP.

Mr. Sanchez received a Bachelor of Science degree from the Haas School of Business at the University of California, Berkeley and is a Certified Public Accountant. Skye Fossey-Tomaske, who has been serving as the Company?s Interim Chief Financial Officer in addition to her role as Corporate Controller of the Company, will step down from her role as the Interim Chief Financial Officer upon the effectiveness of Mr. Sanchez?s appointment. Ms. Fossey-Tomaske will continue to serve as the Corporate Controller of the Company.