UTR Sports announced a long-term partnership with Sportradar to transform fan and bettor engagement with the UTR Pro Tennis Tour (PTT), the top tennis tour for rising professionals. Starting in January 2025, Sportradar will receive exclusive rights to official PTT data and audiovisual (AV) streaming content for betting purposes. Sportradar will capture deep data from more than 20,000 PTT matches per year, applying its artificial intelligence and computer vision technologies to create new analyses and insights in each match, generating richer storytelling and expanded in-play betting opportunities.

By offering more opportunities to its global network of 900+ betting operator clients, Sportradar will help to drive enhanced visibility and affinity for the PTT. In addition, UTR Sports will incorporate Sportradar's Universal Fraud Detection System (UFDS) across all PTT matches to safeguard against betting-related match-fixing and corruption. PTT matches occur weekly across Asia, Europe, and North America and are spread evenly throughout the year, resulting in consistent betting opportunities and a convenient schedule for the world's 1.6 billion tennis fans.