Synovus Financial Corp. announced that Jennifer Demba named the new director of investor relations, reporting to Chief Financial Officer Jamie Gregory. She will be based in Atlanta, Georgia.

Demba covered the regional banking industry as a senior equity analyst for more than 20 years at Truist Securities and its predecessor companies. During that time, she followed more than 50 banking institutions, mainly in the southeast and Texas, including Synovus Financial Corp. Demba has served as a panelist for banking and Bloomberg Television and has been quoted in publications like The Wall Street Journal, Barron's and American Banker.

A Chartered Financial Analyst, Demba earned a bachelor’s degree in business administration from the University of Tennessee and an MBA from Georgia State University. She serves as an executive board member of the Pace Academy Arts Alliance and formerly served as a trustee of St. Martin’s Episcopal School in Atlanta.

Demba succeeds Cal Evans, who has taken on a new role within Synovus as senior director of market intelligence and analytics reporting. He will oversee the Synovus market intelligence function to optimize economic research and analysis that informs business strategy and enhances opportunities to differentiate the company.