TRI Pointe Group Promotes Linda Mamet to Chief Marketing Officer
March 19, 2019 at 06:00 am EDT
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TRI Pointe Group announced that Linda Mamet has been named Chief Marketing Officer. The promotion of the seasoned and multi-faceted sales and marketing professional reinforces TRI Pointe Group’s mission to grow and expand the markets across the company’s six regional homebuilding brands while staying on the forefront of design, innovation and the customer experience. In her role as Vice President of Corporate Marketing for the past five years, Mamet spearheaded TRI Pointe Group’s sales and marketing strategy, premium brand management, marketing communications, advertising, public relations, market research, product and merchandise management, sales management, company websites and other customer-facing technology platforms, just to name a few. Mamet has also led various campaigns including the expansion of TRI Pointe Group’s HomeSmart® program, now activated and supported by Amazon, in addition to new market expansions in Texas and the Carolinas. She will continue to manage these core areas in her new leadership position as well as place an emphasis on the company’s sales and marketing operational excellence program and continue to shape the company’s premium lifestyle brands.
Tri Pointe Homes, Inc. operates as a homebuilder, which is engaged in the design, construction, and sale of single-family attached and detached homes. It offers its services across ten states, including Arizona, California, Colorado, Maryland, Nevada, North Carolina, South Carolina, Texas, Virginia and Washington, and the District of Columbia. The Company operates through two businesses: homebuilding and financial services. Its three homebuilding segments include West Region, which includes Arizona, California, Nevada, and Washington; Central Region, which includes Colorado and Texas, and East Region, which includes the District of Columbia, Maryland, North Carolina, South Carolina, and Virginia. Its Tri Pointe Solutions financial services operation comprises its Tri Pointe Connect mortgage financing operations, its Tri Pointe Assurance title and escrow services operations, and its Tri Pointe Advantage property and casualty insurance agency operations.