The award-winning design features a collection of culturally inspired items, including tea sets, playing cards, decorative lamps, USB drives, thermal mugs, and business backpacks. Each item is meticulously crafted following green and low-carbon principles from concept through production. The design draws inspiration from Han Dynasty stone relief paintings, ingeniously integrating engineering equipment components with traditional Han elements to create a novel visual composition that bridges modern manufacturing with ancient Chinese culture.
This recognition by the German National Design Award marks another significant milestone for XCMG following their victory at the "2023 Red
The core theme of XCMG's winning entry revolves around "rooted in culture and based on innovation," showcasing scenes where modern equipment manufacturing intersects with Han Dynasty aesthetics. This approach not only pays homage to millennia-old Han culture—a brilliant gem in
As an emblematic city rich in two thousand years of history and cultural depth,
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