Topgolf Selects PepsiCo as Official Beverage Partner
May 15, 2024 at 08:00 am EDT
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Topgolf announced an eight-year beverage agreement with PepsiCo. Beverages will be supplied to Topgolf's U.S. venues beginning May 15, 2024, with the rollout expected to be completed by June 2024. Under the new partnership, Topgolf Players will be able to enjoy some of their favorite PepsiCo beverages such as Pepsi®?, Pepsi®?
and LIFEWTR®?. In addition to serving a wide assortment of PepsiCo beverages at Topgolf, the new eight-year partnership brings with it countless one-of-a-kind Player experiences and perks, kicking off with the ultimate giveaway that will award one lucky person with eight years of free Topgolf play paired with their favorite PepsiCo beverages. Additionally, 100 more Players will have the chance to win a $25 free game play card and $25 toward the purchase of Pepsi-Cola®?
products. No Purchase Necessary.oid Where Pro prohibited. The sweepstakes opens on May 15 at Topgolf.com/SwingAndSipstakes and ends on July 31.
As for what else can be expected from Topgolf and PepsiCo over the next eight years, the sky's the limit with partnership ideas ranging from Topgolf-exclusive crafted beverages, custom experiential spaces, PEPSI-inspired Topgolf game play integrations and prizes, and innovative cups designed to keep drinks cooler, longer - and that's just for starters. This summer, Topgolf and Pepsi will also be taking their partnership on the road. Topgolf will be introducing the Topgolf Summer of Play Delivery Truck - an ice cream truck that will trek across the country delivering more play wherever it goes.
At key stops on this trek, Pepsi will surprise and delight consumers with branded swag, prizes and much more.
PepsiCo, Inc. is one of the worldwide leaders in producing non-alcoholic beverages and snacks. Net sales break down by area of activity as follows:
- North America (60.8%): sale of beverages (49.7% of net sales; sodas, concentrated juices, water, tea and coffee-based beverages; Aquafina, Diet Mountain Dew, Diet Pepsi, Gatorade, Gatorade Zero, Mountain Dew, Pepsi, Propel brands, etc.), snacks (44.7%; chips, tortillas and pretzels; Lay's, Doritos, Tostitos, Cheetos, Fritos, Ruffles, etc.), and cereals (5.6%; ready-to-eat cereals, rice, wheat, etc.);
- Europe (14.5%): sale of snacks (Cheetos, Chipita, Doritos, Lay's, Ruffles and Walkers brands) and beverages (7UP, Diet Pepsi, Lubimy Sad, Mirinda, Pepsi and Pepsi Max);
- Latin America (12.7%): sales of snacks (Cheetos, Doritos, Emperador, Lay's, Mabel, Marias Gamesa, Ruffles, Sabritas, Saladitas and Tostitos brands) and beverages (7UP, Gatorade, H2oh!, Manzanita Sol, Mirinda, Pepsi, Pepsi Black, San Carlos and Toddy)
- Asia/Pacific/Australia/New Zealand (6.7%): sale of snacks (BaiCaoWei, Cheetos, Doritos, Lay's and Smith's brands), beverages and syrups (7UP, Aquafina, Mirinda, Mountain Dew, Pepsi and Sting);
- Africa/Middle East/South Asia (5.3%): sale of snacks (Chipsy, Doritos, Kurkure, Lay's, Sasko, Spekko and White Star brands) and beverages (7UP, Aquafina, Mirinda, Mountain Dew and Pepsi).
Net sales are distributed geographically as follows: the United States (57%), Mexico (7.7%), Canada (4.1%), Russia (3.9%), China (3%), the United Kingdom (2.1%), Brazil (1.9%), South Africa (1.9%) and other (18.4%).
PEPSICO, INC. 
