Agilysys : Frictionless Hotels Through Omni-Engagement
April 25, 2017 at 06:48 pm EDT
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FROM PRE- TO POST-STAY, HOW HOTELS CAN BENEFIT FROM ENABLING SEAMLESS EXPERIENCES | By Leslie Lang, Contributing Editor, Additional reporting by Lisa Terry
HOTELS RECOGNIZE that omni-engagement is key to enhanced customer experience and seamless operations. Using technology to engage guests from pre-stay, during and while they are on-site to check-out and beyond, requires thoughtful investment. In this Business Solution Brief, HT highlights five ways that investments in frictionless experiences pay dividends.
Issue: Data Blindspots
Solution: When guests book through an OTA or other booking service, hotels don't always receive complete information such as phone numbers and email ad-dresses, which can hamstring hotels looking to gener-ate repeat and direct bookings.
'It's an issue hotels are still working on figuring out,' says Noah Lemaich, head concierge of Sixty Hotels (www.sixtyhotels.com). Without the ability to interact with a guest before arrival, he notes, nor add them to your database, the hotel starts out already behind.
Agilysys Inc. published this content on 25 April 2017 and is solely responsible for the information contained herein. Distributed by Public, unedited and unaltered, on 25 April 2017 22:48:20 UTC.
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Agilysys, Inc. is a provider of hospitality software that delivers cloud-native software-as-a-service (SaaS) and on-premises solutions for hotels, resorts, cruise lines, casinos, corporate foodservice management, restaurants, universities, stadiums, and healthcare. The Company offers software solutions to the hospitality industry, including point-of-sale (POS), property management (PMS), inventory and procurement, payments, and related applications, to manage the entire guest journey. It is a developer and marketer of software-enabled solutions and services to the hospitality industry, including software solutions with third-party hardware and operating systems; subscriptions and maintenance; and professional services. Its POS solutions include InfoGenesis, IG Flex, IG Kiosk, IG KDS, IG OnDemand, IG Quick Pay, IG Smart Menu, IG PanOptic Kiosk, and IG Digital Menu Board. Its PMS solutions include Agilysys LMS, Agilysys Versa, Agilysys Stay, and others.