PRESS RELEASE Godrej Consumer Products Limited is the first company in the world to receive the prestigious Platinum Level International Achievement Award 2015 from the Theory of Constraints International Certification Organization

Mumbai, India - September 7, 2015: Godrej Consumer Products Limited (GCPL) has received the prestigious 'Platinum Level International TOC Excellence Award 2015' from the Theory of Constraints International Certification Organisation (TOCICO) at their International Conference in Cape Town, South Africa. GCPL is first company in the world to receive this award.

This award is a prestigious, highly competitive, internationally recognised affirmation of the significant achievements of an organisation in Theory of Constraints (TOC). It recognises breakthrough, game-changing solutions which help companies to excel, and that have become industry benchmarks.
GCPL has been awarded the 'Platinum Level International TOC Excellence Award 2015' for sustained progress in TOC practices over the last 11 years and the exceptional operational results that the company has achieved as a result of this. GCPL had partnered with Goldratt Consulting during its initial phase of TOC implementation.
The TOCICO is a global not-for-profit certification organisation for TOC practitioners, consultants and academics to develop and administer certification standards, and facilitate the exchange of latest developments.

Commenting on the achievement, Dr. Rakesh Sinha, Head - Global Supply Chain, Manufacturing and Information Technology, Godrej Consumer Products Limited, said:

"We are delighted to be the first company in the world to receive the Platinum Level International TOC Excellence Award 2015 from the Theory of Constraints International Certification Organisation. Having a global, best-in-class supply chain organisation is a key driver of our growth strategy and overall ambition of being a leading global FMCG player. We have been investing significantly over the last few years in improving our capabilities to become more agile. In line with this, we have integrated leading practices in demand driven supply chain, continuous replenishment and the Theory of Constraints, to make our company more responsive to continuously changing consumer demand patterns. We are also sharing best practices and

learning across the different geographies that we are present in. As a result of these efforts, many

of our practices have now become industry benchmarks."

Dr. Sinha was a keynote speaker at the TOCICO International Conference 2015 in Cape Town, South Africa, where he shared his perspectives on how GCPL has led the first TOC viable vision implementation in the world. GCPL has, over the last decade, adopted and built on TOC practices to significantly improve performance. The company has also implemented these practices
globally over the last four years, across the different countries where it is present, resulting in
sizeable business impact.

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About Godrej Consumer Products Limited

Godrej Consumer Products Limited is the largest home-grown home and personal care company in India. We are constantly innovating to delight our consumers with more exciting, superior
quality products at affordable prices.
We have bold ambitions and are becoming more agile and future ready. We rank number 1 in hair colour, household insecticides and liquid detergents and number 2 in soaps. In India, you grow up with our brands - Good knight, Cinthol, Godrej Expert, Godrej No. 1 - and we are now on our way to becoming an emerging markets FMCG leader.
In line with our 3X3 approach to international expansion, we are building a presence in 3 emerging markets (Asia, Africa, Latin America) across 3 categories (home care, personal wash, hair care). In
2010, we acquired the Indonesia based Megasari group, a leader in household insecticides, air fresheners and baby care. With the acquisition of Rapidol and Kinky in South Africa, the Darling Group, a leading pan-Africa hair care company, and Frika, a premium hair care brand, we have a strong presence in the fast growing African hair care market. We acquired the Issue and Argencos groups in Argentina, leaders in hair colour, in 2010, and expanded our footprint to Chile through the acquisition of a 60% stake in Cosmetica Nacional. Our UK business acquired in 2005 has a play in hair and personal care. We also operate in the Middle East and have a strong presence across SAARC countries.
Read more at www.godrejcp.com

About Theory of Constraints International Certification Organization (TOCICO)

The Theory of Constraints International Certification Organization (TOCICO) unites people who share a passion for win-win holistic thinking and share a vision that this will become the main way to manage organizations. The TOCICO is a global not-for-profit certification organization for TOC practitioners, consultants and academics to develop and administer certification standards, and facilitate the exchange of latest developments.
Read more at http://www.tocico.org

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