Ruger Launches Third "New Unannounced Product" Flash Sweepstakes
September 16, 2014
Sturm, Ruger & Co., Inc. (NYSE: RGR) announces the third "New Unannounced Product" Flash Sweepstakes to correlate with another new product launching this month.

"This has been a busy launch season for Ruger, and we want to continue involving our customers in this process with yet another flash sweepstakes," said Chris Killoy, Ruger President and Chief Operating Officer. "We at Ruger have really enjoyed getting to know some more of our loyal customers through these New Unannounced Product Flash Sweepstakes promotions and are excited to continue sharing our new product innovations with them," he added.

Ruger has just launched a new product to distributors today and is again offering consumers a limited time chance to win this new model and receive it on September 22, the exact day it will be revealed to consumers and available in stores. This flash sweepstakes will require the winner to be legally able to possess a handgun in his or her state and locale.

From just 5:00 p.m. ET on September 16 to 9:00 a.m. ET on September 18, participants may enter this "New Unannounced Product" Flash Sweepstakes online at: Ruger.com/NewProductSweeps. Entrants must sign up with their personal contact information and the name of their preferred local firearms retailer.

The winner will be drawn after the flash sweepstakes closes on September 18. Ruger will announce the winner on September 19 and have the new model waiting at the winner's preferred firearms retailer on Monday, September 22, the same day the product will be launched to consumers.

Last week's right-handed flash sweepstakes winner, Don from Ohio, received his new Ruger American Rifle® Ranch model yesterday at Mike's Gun Sales in Covington, Ohio. The left-handed flash sweepstakes winner, Mike from New York, received his new Ruger American Rifle Left-Handed model at Camp-Site Sport Shop in Huntington Station, New York.

For flash sweepstakes Official Rules or to enter, visit Ruger.com/NewProductSweeps. To learn more about the extensive award-winning line of Ruger® firearms, visit Ruger.com or Facebook.com/Ruger.



About Sturm, Ruger & Co., Inc.
Sturm, Ruger & Co., Inc. is one of the nation's leading manufacturers of rugged, reliable firearms for the commercial sporting market. The only full-line manufacturer of American-made firearms, Ruger offers consumers over 400 variations of more than 30 product lines. For more than 60 years, Ruger has been a model of corporate and community responsibility. Our motto, "Arms Makers for Responsible Citizens®," echoes the importance of these principles as we work hard to deliver quality and innovative firearms.

Sturm, Ruger & Co., Inc. "Arms Makers for Responsible Citizens®"

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