The Sumitomo Rubber Group is pleased to announce that FALKEN Tire Corporation , our North American tire sales division, will have a display booth at the 2014 SEMA Show in Las Vegas this coming November 4 th  through 7 th .

 Sponsored by the US-based Specialty Equipment Market Association (SEMA), the SEMA Show is one of the world's largest aftermarket trade shows, with an expected overall turnout of 130,000 visitors this year.

 FALKEN's latest tire lineup will be on full display at this year's FALKEN Booth, including our flagship "AZENIS FK453," our all-season "ZIEX ZE950 A/S" (newly released this year) and our off-road "WILDPEAK M/T" (scheduled for release in 2015). These FALKEN Tires were developed by incorporating the advanced technology that we have cultivated and refined through years of participation in various motorsports events, including the TUDOR United SportsCar Championship and the King of the Hammers Off-Road Race.

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