Rejuvenation, a general store for useful and beautiful products for the home, today announced a new strategic partnership with Pirch, the innovative home retailer that showcases the world’s most admired kitchen, bathroom and outdoor appliance brands within a one-of-a-kind, experiential environment.

The Pirch San Diego showroom will be the first location to feature Rejuvenation lighting. Rejuvenation worked with Pirch’s design team to carefully select a collection of lights tailored specifically to the Pirch experience; this experience will allow customers to discover, explore, and "test-drive" a curated collection of premier kitchen, bath, laundry, and outdoor living brands from around the globe.

Rejuvenation manufactures the majority of its lighting in its Portland, Oregon factory, which allows for quality control, customization and short lead times for configured lighting. Rejuvenation customers enjoy extensive configuration options. Light size, length, finish and shade are each customized to provide a truly unique product. The Pirch partnership expands Rejuvenation’s national reach and helps new customers see firsthand the breadth of lighting options offered.

“We’ve been exploring new ways to get our product in front of the customer so they can experience the quality of our materials and the overall breadth of our offering,” said Alex Bellos, VP/General Manager of Rejuvenation. “Pirch’s commitment to customer experience was what drew us to them. Lighting is such an important part of any home improvement project and we know our customers will be in good hands at Pirch.”

Pirch’s San Diego showroom in Westfield University Towne Centre (UTC) will be outfitted with Rejuvenation lighting starting in July 2016.

About Rejuvenation

Founded in Portland, Ore., in 1977, Rejuvenation serves as a general store of functional and beautiful goods for home improvement projects that add real value to homes and buildings. From classic American-crafted lighting and timeless hardware to useful house parts and home goods, Rejuvenation’s high-quality products are inspired by history, designed for modern consumers and made to last. A member of the Williams-Sonoma Inc. family of brands, Rejuvenation offers in-home design consultations and sells its products by catalog; at retail stores in Portland, Seattle, Los Angeles, Berkeley, Palo Alto and Atlanta and via the company’s website, www.rejuvenation.com.

About Williams-Sonoma, Inc.

Williams-Sonoma, Inc. is a specialty retailer of high-quality products for the home. These products, representing eight distinct merchandise strategies – Williams-Sonoma, Pottery Barn, Pottery Barn Kids, West Elm, PBteen, Williams-Sonoma Home, Rejuvenation, and Mark and Graham – are marketed through e-commerce websites, direct mail catalogs and 624 stores. Williams-Sonoma, Inc. currently operates in the United States, Canada, Australia and the United Kingdom, offers international shipping to customers worldwide, and has unaffiliated franchisees that operate stores in the Middle East and the Philippines and stores and e-commerce websites in Mexico.

About PIRCH

Driven by an unbridled passion to reinvent the entire retail shopping experience, Pirch carefully curates and presents only leading brands for indoor and outdoor kitchens and bath. And, for the first time in the industry, Pirch brings these brands to life in experiential showrooms allowing guests to try before they buy so they can make informed decisions. The result is a “one-stop-shop” where guests can focus on how they live, rather than what they want to buy. For more information visit www.Pirch.com.

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