Adslot Limited Announces Commencement of Trading - Firewood Marketing (S4 Capital)

Adslot Ltd is an Australia-based company, which is focused on automating the trading of forward guaranteed display advertising, referred to as automated guaranteed. Its principal activities include Trading Technology and Services. Trading Technology comprises Adslot Media, a global media trading technology platform, and Symphony, a workflow automation technology for media agencies. Services comprise digital marketing services provided by the Company's Webfirm division and project-based customization of Trading Technology. Adslot Media is an independent programmatic guaranteed technology that scales publisher-direct media buying through a direct connection with publisher ad servers. Symphony is the buying and planning workflow platform for media agencies. Symphony manages every step of the media buying life cycle. Adslot and Symphony provides end-to-end media planning, buying, and selling management for the advertising industry. It operates in North America, Europe, and Asia Pacific.