Crocs, Inc. announced the appointment of Terence Reilly as incoming Executive Vice President and President for the HEYDUDE Brand. Mr. Reilly, 56, most recently served as the President of the Stanley Brand where he reshaped the century-old insulated drinkware brand into a must-have brand of current culture. Prior to his time at Stanley, Mr. Reilly served as the Chief Marketing Officer at Crocs, Inc., in addition to holding various other marketing leadership roles.

Mr. Reilly succeeds Rick Blackshaw, who is leaving the Company effective immediately. Mr. Reilly will join the executive leadership team on April 29 and will report directly to Andrew Rees, Chief Executive Officer. Terence Reilly has more than 25 years of global marketing and operational experience and has had a decorated career.

Since 2020, he has held the top spot at Stanley where he created and led the strategy that propelled the brand?s resurgence into a must-have icon. Prior to Stanley, Mr. Reilly served in marketing leadership at Crocs, Inc. from 2013 to 2020 culminating in the Senior Vice President and Chief Marketing Officer role. Prior to 2013, he held various senior level marketing and leadership positions.

Mr. Reilly received his Bachelor?s degree in Communication from Rider University.