Her Imports announced the promotion of Tippi Shorter as president of the company. Ms. Shorter joined Her Imports earlier this year as Vice President of Product Development & Marketing. Ms. Shorter has been the go-to hair artist for many of the world's top celebrities including Alicia Keys, Rihanna and Beyonce as well as a spokeswoman for Aveda's textured hair division since 2013. She also brings extensive hands on experience in the hair and beauty industry.