Integral Ad Science (IAS) announced the appointment of Cameron "Cam" Miille as Chief Revenue Officer of Publica by IAS. Miille will lead the global Publica by IAS revenue team and report to IAS's Chief Executive Officer, Lisa Utzschneider. With over 12 years in sales leadership roles at Freewheel and OpenX, Miille will be charged with expanding and building relationships with CTV publishers, OEMs, streaming networks, and broadcasters.

His focus will be on helping them optimize the monetization of their video programming on CTV while providing advertisers with greater transparency into brand safe and suitable CTV inventory. Miille joins Publica by IAS from Freewheel, a global technology platform for the TV advertising industry, where he served as Head of Revenue and Growth, Americas. Throughout his tenure, he oversaw a billion dollars in revenue under management, while running sales, account management and strategy for sell-side partners, agencies, trading desks and demand side platform (DSP) partnerships.

Prior to Freewheel, Miille led business development at OpenX.