Artificial Intelligence

Designed for the

Futureof Advertising.

Now.

AI poweredprogrammatic

90 associates

mediabuying,insights

withoffices inSanJose

reporting,&mediamix

andLittleRock

modeling

27 Patents/Pending

Results thatbeat

competitors on

averageby67%

SafeHarbor Statement/ Non-Disclosure

This presentation includes or incorporates by reference statements that constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. These statements

relate to future events or to our future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause the Company's actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward‐looking statements. These statements include, but are not limited to, information or assumptions about expenses, capital and other expenditures, financing plans, capital structure, cash flow, liquidity, management's plans, goals and objectives for future operations and growth. In some cases, you can identify forward‐looking statements by the use of words such as "may," "could," "expect," "intend," "plan," "seek," "anticipate," "believe," "estimate," "predict," "potential," "continue," or the negative of these terms or other comparable terminology. You should not place undue reliance on forward‐looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could cause

actual performance or results to differ materially from those expressed in or suggested by forward-looking statements. These statements are based on the current expectations or beliefs of the Company's management and are subject to various known and unknown risks that

could cause actual results to differ materially from those described in the forward-looking statements, including, but not limited to, product demand, pricing, market acceptance, changing economic conditions, risks in product and technology development, the effect of the Company's accounting policies, increasing competition, the Company's ability to integrate companies and businesses acquired by it and

certain other risk factors, including those that are set forth from time to time in the Company's filings with the United States Securities and Exchange Commission, which may cause the actual results, performance and achievements of the Company to be materially different from

any future results, performance and achievements implied by such forward-looking statements.

The Current Environment

T H E E N V I R O N M E N T

Consumers are

demanding increased privacy

Audiences are becoming difficult to reach with traditional consumer tracking data

Governments are implementing privacy regulations at a global scale

AI that enables targeting the WHY not the WHO is the only way forward

A B O U T I N T E N T K E Y

What We Built

IntentKey® is a large-language model

that finds your best audiences by

reading the entire web.*

It builds custom IntentKey Models

from patterns & connections to buy media more effectively.

*U.S. & Canada Traffic

A B O U T I N T E N T K E Y

How IntentKey Works

Concept

Website

Website

Analysis+

Concept

Concept

Discovery

Concept

Website

Website

LLM learns

AI analyzes data

AI develops models

Over 110B pages of

Finds patterns

Understands consumer

content with 1M+ new

and trends to

interests & WHY content is

URLs each day

understand WHY

consumed via 25+M AI-

URLs are visited

identifiedconcepts

BuyingPlatform

Adshownwhen

WHYs match

AI understands ideal

audience and shows ads

to new audienceswith

similar concepts

Our AI Solves "Why?"

Everyone buys thesameWHO-basedmodels.

Has Sleep

K E Y

Apnea

Urban

T

Difficulty

Living

N

Breathing

Interested

Male

E

Needs

T

In Fashion

Age 30-45

Study Aids

I N

U T

Frequent

Dual HHI

Listens to

O

Business

Income:

Music

Traveler

$140,000

A B

Married

With Two

Interestedin

Live in

Children

Technology

Northern

(10 And 8)

College

Geos

Degree

Trouble

Sleeping

Quality

Sleep

Lives in a

BigCity

Business

Traveler

Wants to

Improve

Sleep

Quality

Owns a

Snoring

Dog

Needs Noise

Canceling

Headphones

Short

Snout

Custom,CONCEPT-basedIntentKeyModels identifyWHY&WHENinterestis shown.

Our AI Understands Campaign Impact

M E D I A M I X M O D E L I N G

Media Mix Modeling

Client KPI

Channels

$ Revenue

Foot Traffic

Lead Gen

ROAS

ModelScoring

+ Training

+ Confidence

ROI

Sales

Video

15%

LTV

20%

Native

5%

Audio

12%

Search

8%

Display

10%

CTV

18%

Social

12%

1

2

3

Informationcollectedaboutchannel

AI analyzes fluctuations

Mediamix

spenddata+clientKPI

inKPI againstfluctuationsof

optimized

channel spend

N U V O C L I E N T

The Inuvo Client

ManagedServices

16,000+

Mid-size agencies in the US & Canada

https://www.statista.com/statistics/184810/establis hments-in-us-advertising-and-related-services/

Self-Service

6

Major Holding

companies

GTM Support

42

Growing sales, marketing,

& support teams

T H E I

80%

Inuvo mid-size market

Global

penetration

Media Buying

"

1%

70%+ 50%+

2023 Press Mentions

40+

Digital Programmatic

Competitive Advantage

Cookieless AIModels

E A W A Y S

Inuvo

Trade Desk

A K

Dstillery

T

Self-Service

ManagedService

A L

I N

Basis

F

Resonate

Cookie Reliance

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Disclaimer

Inuvo Inc. published this content on 04 March 2024 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 06 March 2024 14:59:09 UTC.