Lamar Advertising has selected Boys & Girls Clubs of America as its 2024 In-Kind partner, with plans to donate more than $2 million in digital out-of-home media throughout the year to support the organization, according to a press release.

"Lamar's expansive and nationwide outdoor advertising network will help us dramatically expand our reach, increase impact in local Club communities, and drive greater awareness of our life-enhancing youth programs and experiences," Jim Clark, president and CEO at Boys & Girls Clubs of America, said in the release. "We are grateful for Lamar's generosity and look forward to working in partnership with the Lamar team as we use the power of their network to reach, engage and support even more young people across the country."

"With a mission and commitment to helping America's youth achieve success, Boys & Girls Clubs of America has been delivering hope and opportunity for more than 160 years," Sean Reilly, CEO at Lamar Advertising, said in the release. "As the organization continues to expand its presence and efforts to prepare our children for the future, we are proud and honored to join with them in partnership and to leverage the power of our digital billboard network to further their message, increase participation in programs, and expand their reach."

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