Mace Security International, Inc. Appoints Kunal Mehta as Its New Head of Digital Marketing
January 18, 2024 at 08:00 am EST
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Mace Security International, Inc. announced the appointment of Kunal Mehta as its new Head of Digital Marketing. In this role, Mr. Mehta will be responsible for overseeing the Company's entire digital marketing strategy and direct-to-consumer growth strategies. With a strong track record of leadership and a background in revenue growth, marketing, and digital optimization, Mr. Mehta brings a wealth of experience to his new position. Mr. Mehta's appointment marks a significant milestone for Mace® as it seeks to expand its digital presence in a more aggressive manner.
Mr. Mehta has held previous executive roles including CEO of Punchey, Inc., a privately held VC-backed payment business servicing small and medium enterprises primarily in the automotive industry. He has held leadership positions at Hell's Creative, named one of the nation's leading digital advertising agencies, and most recently served as co-founder and lead investment analyst at Montana Advisors, LTD, a private investment vehicle seeking to increase shareholder value through active engagement. Mr. Mehta holds a BA in finance from Hofstra University.
Mace Security International, Inc. is a manufacturer and provider of personal safety and security products to consumer and law enforcement markets. It operates in one business segment, the Security Segment, which sells personal safety and security products to retailers, distributors, and individual consumers. The Company also sells tactical spray products and systems to law enforcement, security professionals, correctional institutions, and military markets. It markets products through Vigilant, Tornado, and Takedown brands. It directly distributes and supports its branded products through customer channels that include selected retailers, wholesale distributors, independent dealers, e-commerce channels, and its Website, www.mace.com. The Company's product categories include gift cards, pepper gel, pepper gun, pepper spray, personal alarm, vehicle parks and accessories, dorm room safety kits and stun guns.