North Media A/S (CPSE:NORTHM) acquired SDR Svensk Direktreklam AB and EGRO Konsult AB from Ge-Te Media AB for SEK 350 million on December 29, 2023. The cash purchase price of SEK 350 million on a debt-free basis. SDR will operate as an independent company under the Last Mile business area.

North Media A/S (CPSE:NORTHM) completed the acquisition of SDR Svensk Direktreklam AB and EGRO Konsult AB from Ge-Te Media AB on December 29, 2023.