Metadvertise Société anonyme (ENXTPA:ALMTA) entered into a memorandum of understanding to acquire 51% stake in PM-SA for €70 million on November 14, 2022. In 2021, PM-SA posted a turnover of €27.8 million and an EBITDA of €9.3 million. The completion of this acquisition will be effective by the end of 2022.

Metadvertise's Board of Directors approved the signing of this memorandum of understanding by a majority of its members on November 11, 2022, the concerned director of Park Capital not having taken part in the vote. The transaction will be subject to confirmation by an independent expert of a valuation of Triple A at least equal to this amount.