SITO Mobile, Ltd. Appoints Gabriel Sandoval as Chief Data Privacy Officer
May 01, 2018 at 08:02 am EDT
Share
SITO Mobile, Ltd. announced that Gabriel Sandoval has been named Chief Data Protection Officer. With the General Data Protection Regulation (GDPR) set to take effect on May 25, 2018, businesses falling under certain criteria are required to hire a Data Protection Officer to establish compliance with the GDPR protocols. In this role, Mr. Sandoval, who has been working with the company on these matters, will help shape SITO’s privacy strategy and guide the company and its clients in preparation for GDPR compliance and anticipated future regulations worldwide. Mr. Sandoval is an experienced technology legal and business executive, having overseen legal counsel at Oracle, Ariba, and most recently at Deem Inc. where he served as their Chief Legal Officer.
SITO Mobile, Ltd. develops customized, data-driven solutions for brands spanning strategic insights and media. The Company's platform reveals an understanding of customer interests, actions and experiences providing clarity for clients when it comes to navigating business decisions. Using in-store targeting, proximity targeting, geo-conquesting and attribution data, the platform creates audience profiles to develop measurable targeted campaigns for brands. Its real-time, location-based technology gives clients the advantage of understanding the future of retail and consumer behavior. Its solutions include research, which provides data-driven problem solving; execution, which provides personalized, location-based advertising; measurement, which offers closed-loop attribution solutions; and insights, which provides decision-making solutions for businesses.