Twilio Inc. announced that Chris Koehler has been appointed Chief Marketing Officer. Chris brings over 25 years of expertise in customer engagement and marketing technology, and a proven track record of driving growth and innovation at leading companies. As CMO, Chris will report to Chief Executive Officer Khozema Shipchandler, and oversee Twilio's global marketing strategy, focusing on expanding brand awareness in Twilio?s key markets and amplifying product innovation.

He will play a pivotal role in growing market share across Twilio Communications and Segment, and driving messaging and positioning for Twilio?s customer engagement platform, which combines communications, data, and AI to unlock greater value for customers. Prior to joining Twilio, Chris served as CMO at Box, where he helped lead the company to surpass $1 billion in annual revenue in fiscal 2024. Chris has spent more than 25 years leading marketing, customer success, solution consulting, demand generation, and enablement teams at Adobe Systems, E*TRADE Financial, SunTrust Bank, and Claritas.

He holds a B.S. in Marketing from George Mason University, an MBA from Georgia State University. Chris joins Inbal Shani, Chief Product Officer for Twilio Communications, and Thomas Wyatt, President of Segment, as the most recent executives hired and appointed to Twilio?s management team. Inbal Shani joined Twilio from GitHub, where she led core product management, strategy, marketing, and design as Chief Product Officer.

As CPO for Twilio Communications, Inbal is responsible for all research & development capabilities, product innovation, and resiliency and trust initiatives for the Twilio Communications business. Thomas Wyatt joined Twilio from People.ai, where he served as Chief Product & Strategy Officer. As President of Segment, Thomas is responsible for driving product innovation and go-to-market execution.