DGTL Holdings Inc. announced that its wholly owned subsidiary Engagement Labs has secured four new PaaS (Platform-as-a-Service) contracts from two global consumer packaged goods (CPG) conglomerates. Included in these contracts is an NYSE listed CPG global conglomerate with a current market capital of USD 300 billion (now a new client under DGTL management). The combined deals are valued at more than $180,000 and are focused on measuring the effectiveness of digital advertising and sports marketing sponsorships activated during the top broadcasted sporting event in North America.

These new TotalSocial® PaaS agreements include: An NYSE listed CPG conglomerate with a current market capital of $360 billion. This first-time engagement allows this global conglomerate to pilot the TotalSocial® PaaS to analyze impact of digital advertising and sponsorships for its personal care products (new client) Three of America's best-selling RTE snack brands leveraging TotalSocial® for sponsorship evaluation and measurement of brand amplification of both online and offline consumer discussions pre and post campaigns (existing client). The CPG sector continues to be a strong market and area of growth for Engagement Labs and its social intelligence and analytics platform, TotalSocial®.