Genpact announced a new multi-year engagement with Advantage Solutions. Combining Genpact's domain, process, and technology expertise, with Advantage Solutions' extensive industry experience, and leading technology platforms like Salesforce, provides solutions to foster competitive advantages and growth for global consumer goods companies. Genpact will lead the implementation of a suite of platforms, including Salesforce Order Management, Esker for order automation, HighRadius for Cash App automation, collections, and smart deduction management, and Genpact's digital business platform Genpact Cora, to rapidly scale Advantage's commerce operations to drive fast, smart business decisions with AI-enabled and experience-led digital transformation capabilities.

These platforms will unlock value through scalability, flexibility, and adaptability to streamline processes, reduce complexities and expenses, as well as enhance collaboration and efficiency across organizations.