Guild Esports PLC announced the launch of a new professional team to compete in Street Fighter 6, marking the Company's first entry into competitive Street Fighter. The Company's new team, which will compete under the Guild banner, comprises Reneil JoKeR JoKeZ Landell (UK), Rabiae Takamura Houmaid (BE) and Alfonso VegaPatch Martínez Pozo (ES). Guild believes the new team will create new revenue-generating and audience growth opportunities for the Company.

Street Fighter is a long-running fighting game series, featuring hand-to-hand combat between two arcade characters. Street Fighter has built a thriving esports scene, and the game's audience continues to grow; in June 2023, the CR Cup Street Fighter tournament had more than 313,000 concurrent viewers, making it the most popular video game on streaming site Twitch at the time.