Innovaro, Inc. announced that International Turnkey Systems Group has entered into an agreement to become a LaunchPad Listen client. ITS will deploy LaunchPad Listen to support its corporate marketing efforts as well as establish a strong social media capability as part of its need to monitor social media in various areas of organizational interest. Listen, a component of Innovaro's LaunchPad innovation software suite, offers unprecedented capabilities for capturing, measuring, and correlating customer sentiment.